DALL-E 3 Pricing 2026 — Complete Breakdown
DALL-E 3 pricing for 2026 — included in ChatGPT Plus, and API pricing per image. Compare cost per image vs Midjourney, Stable Diffusion, and Flux.
Free
Free tier available
$20/mo
Paid plan starts at
$20/mo
Max plan price
Our Verdict
DALL-E 3 excels at text-in-images and following complex instructions precisely. At $0.04/image via API it's affordable for product photography and marketing. For artistic quality, Midjourney leads.
Best for: Text-in-image, product mockups, marketing assets, ChatGPT users
Free Tier
Limited image generation included in ChatGPT free tier
Subscription Plans
ChatGPT Free
Free
- ✓Limited DALL-E 3 images/day
- ✓Through ChatGPT interface only
ChatGPT Plus
$20/mo
- ✓50 DALL-E 3 images/day
- ✓Higher resolution
- ✓Inpainting & editing
API Pricing
Pay-per-token pricing for developers building applications. All prices in USD.
| Model | Input / 1M | Output / 1M |
|---|---|---|
DALL-E 3 Standard 1024×1024 $0.040 per image | — | — |
DALL-E 3 HD 1024×1024 $0.080 per image | — | — |
DALL-E 3 Standard 1024×1792 $0.080 per image | — | — |
DALL-E 3 HD 1024×1792 $0.120 per image | — | — |
1M tokens ≈ 750,000 words ≈ 1,500 pages. Batch API pricing is typically 50% lower.Official pricing page →
Real-World Cost Examples
What does it actually cost to run common tasks?
Single standard image (API)
$0.040
100 product images (API)
$4.00 (Standard) — $8.00 (HD)
Social media month via ChatGPT Plus
$20/mo for 1,500 images/month
Frequently Asked Questions
How much does DALL-E 3 cost per image?
DALL-E 3 costs $0.040 per standard image and $0.080 per HD image via the API. Through ChatGPT Plus ($20/mo) you get up to 50 images per day.
Is DALL-E 3 better than Midjourney?
DALL-E 3 is better at following complex text prompts and generating text within images. Midjourney produces superior artistic quality and photorealism for most use cases.
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